Content is surely a key thing in blog’s image and value. If a blog has a great design and theme, but content is irrelevant and not informative, then visitors will never come back to the blog. The only way to turn visitors into readers is to give them value and deliver them something you know better.
There are blogging experts try to focus on many other problems that most of the blogs have today and bloggers highlight many of those things like themes, SEO, Keywords, Best Web Hosting, top level domain (which does not matter), Good Content, Niche, targeted working and hard work. But I believe there is a need to think and analyze beyond these traditional aspects that is actually a secret behind top blogs which started off 6 to 7 years back and now come in top 4,000 top websites of the world.
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All bloggers know that Content is King’ and you must have heard a lot. If we know it, then what is the reason that we just agree to it and when it comes to writing our own blog, we overlap all planning and make the content which takes less effort?
Content of a blog does not only mean that it should only be unique, self-written and of great quality. What if it does not deliver help to the reader? What if most of the readers already know what you are writing? What if your reader does not want to hear?
I read various blogs, and there are few blogs which are in top 3,000 in world ranking of websites. You believe it or not, they have some great contributors and authors, but with the same time, they make content which does not attract me. I don’t get who they are targeting in this content. I totally understand everyday is the new day and a different day. We can’t be the best every day. I know in the past I myself did not write some good and useful posts but what I did with the passage of time, I kept on improving and still improving day by day. The things I am focusing right now are:
How it will help readers?
And
How I can convey my thoughts and messages more convincingly to the readers?
But I would praise some of the top blogs like Probloggers.net, Zemanta Blog, Mashable and few others; they make really great and useful content. If you analyze deeply, you would come to know about the conciseness, style and delivering the concept which are up to the level.
WHAT SHOULD BE GIVEN TO THE READER?
Reader wants clear concepts and right knowledge about the thing he searched or clicked on your blog. If he reads a complete page of your blog post after getting attracted by your article title, and he finds nothing useful in the whole post, then that would be disastrous situation for the image of your blog. See, what I wrote in the first line of this article.
Content is a key thing in blog’s image and value
You should give to the reader what he wants. He wants to know what you actually highlighted in the title. He wants to know all that what your blog is all about! If you are running a food blog and you are aiming to become a professional food blogger. You love food and you think that ‘I am food blogger and I love food’ so it’s great! I am doing perfect. I am on the right track.
Trust me, it’s not enough. You need to do a lot more instead of just loving the food. People love food, its not a big deal. Every 6th person in a row might love food, So does it make him a food blogger?
Think about it. If you want to be a food blogger, and you love food, believe me, it’s a positive sign for you, but you actually need to do a lot of research on food, you need to have a kind of health knowledge, you need to know food side effects, you must know about health tips, you should know about ingredients and their names, alternatives ingredients, you must be a good food encyclopedia.
Many people won’t agree with me. Its okay! My point of views is to help people and readers who want to make their blogging careers successful and really want to do money making blogging. If anyone thinks that he or she does not want to be a professional blogger and that’s why he/she can’t go deep in the knowledge and research of the food for a food blog, it’s totally cool. I gave sincere tips for people who want to become professional bloggers like me.
HOW TO MAKE READER HAPPY?
Your reader will be happy when he will get what he thought to get from your content and blog. Usefulness and productivity come to the content when you are focused; you know your niche and topic you are covering. If you are not an expert of any niche, how you would make anyone convinced to read your content, and most importantly you can’t deliver to the readership. So it would be good if you choose the right niche to discuss and contribute.
Sometimes we get bored with our blog’s niche and see nothing ahead. Its not an ideal thing to change your niche, but if you are in a situation that you are not interested in your niche any more, then better take a break, get relaxed and then after few days think about it, that you really want to change the niche.
If you still think that you want to change the niche, then do some brainstorming this time and decide your niche carefully and precisely. Because its necessary to be happy with the blog you are running, if you are taking it as a boring job then how you will entertain the readers. You can’t in this way!
Readers will be happy, if you are excited about the things you are telling, you are sharing personal experiences, you are telling your readers how to get benefits, you are sharing your skills, knowledge and experience on your blog, so they realize how passionate and excited you are, therefore it makes your worth more stronger. Whether your followers and readers ask you any short html coding or ask you to guide them for buying best web host for their blogs. Do everything you can do to help them.
TRADITIONAL CONTENT VS. OUT OF THE BOX CONTENT
Now the time has come when search engine algorithms are drastically changing. In order to achieve quality and provide searchers more qualitative and accurate results search engines keep on working hard to improve their system and do different things for that who do not favor many key players of the industry. No problem for quality blogs and useful rich content blogs and websites who continue to make useful and informative content for the readers. Readers continue to like them and follow them which help search engines to indentify quality workers of the blogsphere.
If you need to win today and in the future as a blogger, try to bring best thing out of you on your blog. Make readers enormously happy and excited with your effort and content, so that they stay on your blog, read you, follow you and share your content on the social media. Outstanding content would survive in next many years.
THE SLEEK STYLE
Your writing and describing style matter in the blog’s success as well. Try to do innovative but useful things as far as content and information providing are concerned on the blog. Impressing your readers, non-followers and new visitors would help you in growing your fan base of the blog. Your innovative ideas, creative thoughts, sound style of describing and explaining point of views would make your style of blogging and writing sleek enough to attract visitors and turning them to your regular reader.
DELIVERING SWEETNESS AND SOME MESSAGE IN IT
If you content is unique and it delivers something useful to the readers and followers then, it’s a great sign for your blogging career and your blog as well in pursuing the authority building process.
WHAT IS DELIVERING THE SWEETNESS?
Sweetness delivering refers to the softness and positivity in your content and attitude towards the readers and responders to your blog. You need to be very polite and sensible on the social media, emailing and comments responding towards readers and visitors of the blog. Ultimately it will add integrity to your blogging image and perception towards blogsphere.
Sweetness can’t be achieved if you have only soft and stylish thought to give to the readers. If you don’t have the right message to convey then it won’t matter how soft and positive you are. You need to provide extra offer to your readers for their benefits. It is not easy to win hearts and get readership in line for you. It takes years and years to build blog’s followership and emailing list as a blogger. Show your concern for the readers with your hard work in the field, with your research and content making in the message and positivity in the manners and dealing towards others who know you and read you through any medium
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